Customer service should be the driving force behind any business. So it was with this in mind we recently sent out a customer satisfaction survey to gain valuable feedback on how we could improve the customer experience.
As the UK’s leading supplier of specialised decorative aggregates, Long Rake have been supplying decorative stone into merchants for over 150 years. To maintain our leading position in the market, we feel it is imperative to seek customer feedback on ways in which our service levels can be improved.
Sales Director Chris Bourne explained why the survey was carried out, saying “We want our customers to receive the very best value for money and experience growth in the landscaping sector. It is vital that we know what our customers need from us and how they feel our relationship could be improved.”
With the offer to win a £100 high street voucher for completion, the survey received a strong response and our valued customer Erinstone Ltd received the prize.
Our Sales manager Tim Cleverley presented Charly from Erinstone with the One4All gift card. He told us he was torn between taking his wife out for a meal or ordering sound cancelling headphones!
We were delighted to receive over 90% Customer Satisfaction but are committed to continually improving processes with the aim to achieve a near 100% satisfaction result in the future.